According to the reports of foreign city media No. 14 channel from Paris, which is the fashion center of the world, a mobile phone manufacturer in Denmark have recommended and offered a limited version of new mobile phone under much research &development in last three years. This phone is without ordinary functions of e-mail and GPS navigation, even cannot access to internet, camera or game, but the price is as high as 5.74 million (about CNY 36.7 million Yuan). Just because that this version of mobile phone is made of 18K gold, much expensive in material, with fine workmanship, specifically customized for the rich class of the Russian and other countries.
The numeric keypad of this version of new mobile phone is also its one major characteristic, composed by square lattices on by one, although messy, but with regular pattern to be found, and its back is also using the same design, suitable with the front of the keyboard, just like an expensive watch.
Jason Thomas, who is the founder of the famous brand, said that this version of mobile phone is not a “toy” and therefore, the gold mobile phone has abandoned all “extra feature”, because the riches do not need these features, they all have own personal serve support.
Jason said: “It should be one of the collections, the same as the watch. Superior customized mobile phone actually is work of art.” Litany, who is the director of marketing, believes that: “Moscow is a thriving city of art. There is only money for people before, now they are more of taste, so their investment will be more sophisticated high-end collections.”
In current days, the mobile phone maker said that once every 18 months they will launch a new version of mobile phone, but each only with not more than 5000 pieces for sale.